Brands with Heart collection booklet

Beautifully designed and carefully considered, each of our collection booklets gathers insights from a design industry expert together with a curated selection of their personal font choices.

After many decades spent polishing their appearances, brands are embracing their human side and learning to connect in truly authentic ways. This collection by Lippincott presents a selection of typefaces for speaking with heart in addition to a behind-the-scenes look at the process of rebranding Southwest Airlines.

Collection by: Lippincott

Design/art direction: SEA

Cover - Colorplan Royal Blue 270gsm
Text - Naturalis Absolute White Smooth 135gsm

Print: Team Impression